Category Archives: Digital Strategy

Adapting to the Digital Age

Read-Write Web has a characteristically well-thought-out post about the new world of thinking digitally instead of physically. You can particularly appreciate the part about computer-phobia. Who among us, working in a tech-related field, has not had an acquaintance who waved … Continue reading

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A Case Study in Humor in Marketing

Saw this story over at 37Signals and had to pounce on it for an object lesson. Every now and then, you get an opportunity for inspiration, but it has to be timely or it’s going to fold. So, the back-story: … Continue reading

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Why Aren’t There More YouTubes?

Web start-up guru Paul Graham recently talked about Why There Aren’t More Googles. The basic gist of it is that venture capitalists tend to be too conservative, investing in businesses that are based on already established revenue models. Nobody wants … Continue reading

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Will a Myst Revival Happen Online?

The original Myst was one controversial game. It broke ray-traced 3D graphics into the mainstream, became the reason for people to buy CD-ROMs when they first came out, and completely broke every expectation that people had about video games. To … Continue reading

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How to Promote Your Site With Blog Comments

Any blogger reading right now has no doubt bristled like an angry cat at the headline. Blog comments promoting a site immediately suggests comment spam. Well, that’s just what we’re saying: don’t spam! But anybody with a blog that allows … Continue reading

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If SVG Graphics Ruled the Web

Just saw the new release of a recommendation from the W3C, as usual with W3C announcements, it is depressing. It is so because we have had SVG way back in 2001, and have had vector graphics since almost the dawn … Continue reading

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Consumer, Producer, Prosumer

In the Capitalist system, there are producers, who make stuff, and there are consumers, who buy stuff. Traditionally, the original World Wide Web adapted the model of producer/consumer. Producers made the websites, and consumers visited the sites and did business … Continue reading

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