Category Archives: Social Web
A Little Glossary of Social Web Terms
Are you looking to make your website a big hit with social websites? then you need to get familiar with how it thinks. The social web is a glorious case study in sociology, introducing us to new behaviors that we’ve … Continue reading
Posted in Social Web
Tagged Crowd Psychology, Opinion Leadership, The Bandwagon Effect, The Idea Economy
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Blog Posts
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A Case Study in Humor in Marketing
Saw this story over at 37Signals and had to pounce on it for an object lesson. Every now and then, you get an opportunity for inspiration, but it has to be timely or it’s going to fold. So, the back-story: … Continue reading